When Should You Redesign a Website Instead of Improving It?
Sometimes the smartest redesign decision is not to redesign. The question is whether the existing foundation is helping or limiting the business.
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Sometimes the smartest redesign decision is not to redesign. The question is whether the existing foundation is helping or limiting the business.
Read articleA theme change can improve a store quickly, but it cannot solve every problem. The useful question is whether the constraint is visual, structural or strategic.
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